An exploration into consumer motives on buying mobile phone : A case of Kinondoni municipal, Dar es Salaam /
Lyakurwa, N. D.
An exploration into consumer motives on buying mobile phone : A case of Kinondoni municipal, Dar es Salaam / Neema Didas Lyakurwa. - Dar es Salaam : The Open University of Tanzania, 2013. - xiv, 70p. : ill. ; 28cm.
Include bibliographic references & appendices
Mobile Phone ; Business Administration ; Consumer Motives ; Consumer Behaviour
339.47678
An exploration into consumer motives on buying mobile phone : A case of Kinondoni municipal, Dar es Salaam / Neema Didas Lyakurwa. - Dar es Salaam : The Open University of Tanzania, 2013. - xiv, 70p. : ill. ; 28cm.
Include bibliographic references & appendices
Mobile Phone ; Business Administration ; Consumer Motives ; Consumer Behaviour
339.47678