The content analysis reader /

The content analysis reader / Klaus Krippendorff, Mary Angela Bock [editors]. - Thousand Oaks, Calif. : Sage Publications, c2009. - ix, 481 p. : ill. ; 26 cm.

Includes bibliographical references and index.

History and conception of content analysis -- Unitizing and sampling -- Inferences and analytical constructs -- Coders and coding -- Categories and data languages -- Reliability and validity -- Computer-aided content analysis.

9781412949651 (cloth) 1412949653 (cloth) 9781412949668 (pbk.) 1412949661 (pbk.)

2008003529


Content analysis (Communication)

401.41 CON