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Marketing greatest hits. Another masterclass in modern marketing ideas

Duncan, Kevin

Marketing greatest hits. Another masterclass in modern marketing ideas Kevin Duncan - London Bloomsburry Publishing 2012 - x,194p.; ill. 20 Cm

Includes bibliographic references and index

ISBN: 9781408159705

Subjects--Topical Terms: --Business & Economics -- ManagemenBusiness--Marketing Business;

Dewey Class. No.: 658.8 DUN

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