The principles of Islamic marketing /

Alserhan, Baker Ahmad.

The principles of Islamic marketing / Baker Ahmad Alserhan, Qatar University. - Second Edition. - xii, 246 pages : illustrations ; 25 cm

Revised edition of the author's The principles of Islamic marketing, 2011.

Includes bibliographical references and index.

9781472460301 (hardback : alk. paper)

2015005302


Markets--Islamic countries.


Islamic countries--Commerce.

HF5475.I74 / A47 2015

658.80088/297 ALS