Marketing : (Record no. 2850)

MARC details
000 -LEADER
fixed length control field 00975cam a2200325 a 4500
001 - CONTROL NUMBER
control field 640084622
003 - CONTROL NUMBER IDENTIFIER
control field OCoLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220701130246.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100526s2010 enka b 001 0 eng
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBB071111
Source bnb
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781849205702 (hbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1849205701 (hbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781849205719 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 184920571X (pbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency UKM
Transcribing agency UKM
Modifying agency YDXCP
-- C#P
049 ## - LOCAL HOLDINGS (OCLC)
Holding library LQ00
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .M37 2010
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 MAS
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Masterson, Rosalind.
9 (RLIN) 11831
245 10 - TITLE STATEMENT
Title Marketing :
Remainder of title an introduction /
Statement of responsibility, etc. Rosalind Masterson & David Pickton.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London ;
-- Thousand Oaks, Calif. :
Name of publisher, distributor, etc. SAGE,
Date of publication, distribution, etc. 2010.
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 508 p. :
Other physical details col. ill. ;
Dimensions 27 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
9 (RLIN) 3472
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Pickton, David.
9 (RLIN) 11833
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
980 ## - EQUIVALENCE OR CROSS-REFERENCE-SERIES STATEMENT--PERSONAL NAME/TITLE [LOCAL, CANADA]
Personal name 101103
Numeration 6995
Relator term 5736
Date of a work 133609
Miscellaneous information 1
981 ## - EQUIVALENCE OR CROSS-REFERENCE-SERIES STATEMENT--CORPORATE NAME/TITLE [LOCAL, CANADA]
Corporate name or jurisdiction name as entry element ybp
Subordinate unit XMC
Location of meeting xgen

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