Total relationship marketing / Evert Gummesson

By: Material type: TextTextPublication details: Amsterdam: Elsevier, 2008.Edition: 3 edDescription: xiv, 376 p.: ill.; 28 cmSubject(s):
DDC classification:
  • 22 658.8 GUM
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Item type Current library Call number Copy number Status Barcode
Books Books The Open University of Tanzania-HQ 658.8 GUM (Browse shelf(Opens below)) 1 Available 1397

Includes bibliographical references and index

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