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Advertising, the Uneasy Persuasion : Its Dubious Impact on American Society / Michael Schudson.

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Material type: Text

TextPublication details: New York : Basic Books, c1984.Description: xii, 288 p. ; 24 cmISBN:

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Holdings
Item type	Current library	Call number	Copy number	Status	Barcode
Books	The Open University of Tanzania-HQ	659.1/042/0973 SCH (Browse shelf(Opens below))	1	Available	Inf6522

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Previous	658.88 MAS Successful credit control in a week /	658.967 MAK The journal of enterpreneurship /	659.01 ARM Persuasive advertising evidence-based principles	659.1/042/0973 SCH Advertising, the Uneasy Persuasion : Its Dubious Impact on American Society /	659.1 ADV Advertising Critical concepts in media and cultural studies	659.1 B EL Advertising and promotion : an integrated marketing communications perspective /	659.1 BEL Advertising & Promotion : An Integrated Marketing Communications Perspective /	Next

Includes Bibliographical References and Index.

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