Public relations : the profession and the practice / Dan Lattimore ... [et al.].
Material type:
TextPublication details: Boston : McGraw-Hill Higher Education, 2009.Edition: 3rd international edDescription: xxiv, 393 [33] p. : col. ill. ; 26 cmISBN: - 9780071288880 (pbk.)
- 22 659.2 LAT
| Item type | Current library | Collection | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|---|
Books
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MANYARA | Non-fiction | 659.2 LAT (Browse shelf(Opens below)) | 1 | Available | 112308 |
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| 658.804 MCD Key account management: the definitive guide/ | 658.827 CHE From brand vision to brand evaluation : the strategic process of growing and strengthening brands / | 658.83 LUC Assessing the marketing environment / | 659.2 LAT Public relations : the profession and the practice / | 820.9 WAT The literal imagination : selected essays / | REF 346.4206642 MOR Finance director's handbook / |
Includes bibliographical references and index.
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