Essentials of marketing research / William R. Dillon, Thomas J. Madden, Neil H. Firtle.

By: Contributor(s): Material type: TextTextSeries: The Irwin series in marketingPublication details: Homewood, IL ; Boston, MA : Irwin, c1993.Description: xviii, 556 p. : ill. ; 26 cmISBN:
  • 0256081123
Subject(s): DDC classification:
  • 658.83 20
LOC classification:
  • HF5415.2 .D537 1993
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Item type Current library Call number Copy number Status Barcode
Books Books The Open University of Tanzania-HQ 658.83 (Browse shelf(Opens below)) 1 Available 1293

"Free instructor's copy ... Not for sale"--P. 4 colophon.

Includes bibliographical references and indexes.

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