Event studies : theory, research and policy for planned events / Donald Getz.
Material type:
- 9780750669597 (pbk.)
- 0750669594 (pbk.)
- 22 394.2086 GET
Includes bibliographical references and index.
1. Introduction and overview of event studies -- 2. The world of planned events -- 3. Foundation disciplines : part one -- 4. Foundation disciplines : part two -- 5. Foundation disciplines : part three -- 6. Closely related professional fields -- 7. The event experience and meanings -- 8. Event design -- 9. Antecedents and choices -- 10. Management of events -- 11. Outcomes and the impacted -- 12. Events and public policy -- 13. Creating knowledge in event studies -- 14. Conclusions.
"Many books exist on various aspects of event management, reflecting growing academic and professional interest, but there has not been a book written on Event Studies until now As the event management field expands, there is a growth in demand for advanced texts, particularly with a multidisciplinary research and theoretical orientation. Event Studies is the first text to embrace this new direction in the field of event management."--BOOK JACKET.
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