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Foundations of Marketing John Fahy

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Material type: Text

TextPublication details: London Mc Grow Hill 2012Description: xxiv,358p.: ill. 32cmISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Books	The Open University of Tanzania-HQ	658.8 FAH (Browse shelf(Opens below))	Available	Int

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Previous	658.8 EVA Marketing	658.8 EVA Marketing	658.8 EVA Marketing	658.8 FAH Foundations of Marketing	658.8 FAR Key marketing metrics : the 50+ metrics every manager needs to know /	658.8 FRA Introduction to marketing	658.8 GUM Total relationship marketing /	Next

Includes bibliographic descriptionn and index

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