Schudson, Michael. Advertising, the Uneasy Persuasion : Its Dubious Impact on American Society / Michael Schudson. - New York : Basic Books, c1984. - xii, 288 p. ; 24 cm. Includes Bibliographical References and Index. ISBN: 0465000789 : $17.95 LCCN: 84045076 Subjects--Topical Terms: Advertising--History.--United States LC Class. No.: HF5813.U6 / S38 1984 Dewey Class. No.: 659.1/042/0973 SCH