TY  - BOOK
AU  - Blythe, Jim
AU  - Blythe , Jim
TI  - Marketing / 
SN  - 141291034X
U1  - 658.8 BLY 22
PY  - 2006///
CY  - London
PB  - Sage Publications, 
N1  - Includes bibliographical references and index
ER  -