Horner, Susan Leisure marketing : a global perspective / Susan Horner, John Swarbrooke. - Oxford [U.K.] : Elsevier Butterworth-Heinemann, 2005. - xi, 412 p. ; 25 cm. Includes bibliographical references and index. ISBN: 9780750655507 Subjects--Topical Terms: Leisure industry--Marketing. Dewey Class. No.: 338.47910688 HOR