TY  - BOOK
AU  - AMIR, M
TI  - The role of adivertisement media in the consumer buying behavior in Tanzania: The case of fast jet Tanzania
U1  - EA.THE 659.19678 AMI 22
PY  - 2015///
CY  - Dar es Salaam
PB  - Open University Tanzania
KW  - Advertising and public relation-Tz
KW  - Strategic marketing-Tz
KW  - Advertising and consumeer behavior
N1  - Includes bibliographical references
ER  -