Luck, Diana.

Assessing the marketing environment / Diana Luck. - 2nd ed. - Oxford : Butterworth-Heinemann, c2010. - 1 v. ; 25 cm. - The official CIM coursebook .

Previous ed.: 2008.

9780080966229 (pbk.) : £24.99 0080966225 (pbk.) : £24.99

GBB057575 bnb


Market surveys--Examinations--Study guides.
Marketing--Management--Examinations--Study guides.

658.83 LUC