TY  - BOOK
AU  - Luck,Diana
ED  - Chartered Institute of Marketing.
TI  - Assessing the marketing environment
T2  - The official CIM coursebook
SN  - 9780080966229 (pbk.) :
U1  - 658.83 LUC 22
PY  - 2010///
CY  - Oxford
PB  - Butterworth-Heinemann
KW  - Market surveys
KW  - Examinations
KW  - Study guides
KW  - Marketing
KW  - Management
N1  - Previous ed.: 2008
ER  -