Hoyer,Wayne D. <br/><br/>
Consumer Behaviour  
Wayne D.Hoyer and Deborah J.Maclnnis 
 - 4th.ed. 
 - Boston:  Houghton Mifflin,  2007 
 - xxiv,531p.:  ill.;  30cm 
<br/><br/> Includes Index 
<br/><br/><label>Subjects--Topical Terms: </label>--Consumer Behaviour
<br/><br/><label>Dewey Class. No.: </label>658.8342 HOY