TY  - BOOK
AU  - 
TI  - The Effect of Packaging as a Promotion Tool in Influencing Consumers' Purchase Decision of a Product: A Case of Bakhresa Group of Companies Bottled Water (Uhai Product) 
U1  - EA DIS 658.8209678 NTU 23
PY  - 2019///
CY  - Dar es salaam
PB  - The Open University of Tanzania
KW  - Promotion
KW  - Packaging
KW  - Consumers Purchase Decision
KW  - Bottled Water
N1  - Includes Bibliographical References and Index
ER  -