TY  - BOOK
AU  - Dainton,Marianne
AU  - Zelley,Elaine D.
TI  - Applying communication theory for professional life: a practical introduction 
SN  - 0761929142 (pbk.)
U1  - 302.201 DAI 22
PY  - 2005///
CY  - Thousand Oaks, Calif.
PB  - SAGE Publications
KW  - Communication
KW  - Philosophy
N1  - Includes bibliographical references and index; 1; Introduction to communication theory --; 2; Explaining theories of intrapersonal communication --; 3; Explaining theories of interpersonal communication --; 4; Explaining theories of culture --; 5; Explaining theories of persuasion --; 6; Explaining theories of leadership --; 7; Explaining theories of group communication --; 8; Explaining theories of organizational communication --; 9; Explaining theories of mediated communication --; 10; So what should a communicator do?
N2  - "Applying Communication Theory for Professional Life: A Practical Introduction is the first communication theory textbook to provide practical material for career-oriented students. The inclusion and analysis of real-world case studies illustrate the application of theory in a variety of professional settings." "Whereas other communication theory texts have a more academic focus on theory or research methods, Applying Communication Theory for Professional Life is specifically designed to introduce communication theory in a tangible way." "Applying Communication Theory for Professional Life is recommended as the core text for upper-level undergraduate or graduate communication theory courses. It is also appropriate as a supplementary text for courses in communication, business, and psychology."--BOOK JACKET
ER  -