Essentials of strategic management : the quest for competitive advantage / John E. Gamble, Arthur A. Thomson, Jr.
Material type:
- 0073530301 (alk. paper)
- 9780073530307 (alk. paper)
- 978-0-07-122081-1
- 658.4012 GAMĀ 22
Item type | Current library | Collection | Call number | Copy number | Status | Barcode | |
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MANYARA | Non-fiction | 658.4012 GAM (Browse shelf(Opens below)) | 1 | Available | 112306 |
Includes bibliographical references and indexes.
Pt. 1. Strategy, Corporate Entrepreneurship, and Leadership -- Ch. 1. Strategy and the Quest for Competitive Advantage -- Ch. 2. Leadership and the Strategic Management process -- Ch. 3. Competitive Strategy and Advantage in the Marketplace -- Pt. 2. Factors Shaping Strategic Choices -- Ch. 4. Industry and Competitive Analysis -- Ch. 5. Analyzing a Company's Competitive Strength and Cost Structure -- Pt. 3. Executing the Strategy -- Ch. 6. Superior Strategy Execution - Another Path to Competitive Advantage -- Ch. 7. Ethical Business Strategies, Corporate Social Responsibility, and Environmental Sustainability -- Pt. 4. Beyond Competitive Strategy -- Ch. 8. Strategies for Competing in International Markets -- Ch. 9. Strategies for Multibusiness Corporations -- Pt. 5. Cases In Strategic Management -- 1. Costco Wholesale Corporation: Mission, Business Model, and Strategy / Arthur A. Thompson, Jr. -- 2. The Battle in Radio Broadcasting: XM vs. Sirius vs. Local Radio vs. Internet Radio / Arthur A. Thompson, Jr. -- 3. Competition in the Bottled Water Industry in 2006 / John E. Gamble -- 4. Blue Nile Inc.: World's Largest Online Diamond Retailer / Arthur A. Thompson, Jr. -- 5. Panera Bread Company / Arthur A. Thompson, Jr. -- 6. Coach Inc.: Is Its Advantage in Luxury Handbags Sustainable? / John E. Gamble -- 7. Nucor Corporation: Competing against Low-Cost Steel Imports / Arthur A. Thompson, Jr. -- 8. Competition in Video Game Consoles: Sony, Microsoft, and Nintendo Battle for Supremacy / John E. Gamble -- 9. Electronic Arts in 2007: Can It Retain Its Global Lead in Video Game Software? / Arthur A. Thompson, Jr. -- 10. Manpower Australia: Using Strategy Maps and the Balanced Scorecard Effectively / Suresh Cuganesan, Guy Ford and Haider Khan -- 11. Abercrombie & Fitch: An Upscale Sporting Goods Retailer Becomes a Leader in Trendy Apparel / Janet L. Rovenpor -- 12. Monitoring Foreign Suppliers: The Challenge of Detecting Unethical Practices / Arthur A. Thompson, Jr. -- 13. Spectrum Brands' Diversification Strategy: A Success or a Failure? / Arthur A. Thompson, Jr. and John E. Gamble -- 14. Sara Lee Corporation: Retrenching to a Narrower Range of Businesses / Arthur A. Thompson, Jr. and John E. Gamble.
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