Includes bibliographical references and index.

1. Introduction to communication theory -- 2. Explaining theories of intrapersonal communication -- 3. Explaining theories of interpersonal communication -- 4. Explaining theories of culture -- 5. Explaining theories of persuasion -- 6. Explaining theories of leadership -- 7. Explaining theories of group communication -- 8. Explaining theories of organizational communication -- 9. Explaining theories of mediated communication -- 10. So what should a communicator do?

"Applying Communication Theory for Professional Life: A Practical Introduction is the first communication theory textbook to provide practical material for career-oriented students. The inclusion and analysis of real-world case studies illustrate the application of theory in a variety of professional settings." "Whereas other communication theory texts have a more academic focus on theory or research methods, Applying Communication Theory for Professional Life is specifically designed to introduce communication theory in a tangible way." "Applying Communication Theory for Professional Life is recommended as the core text for upper-level undergraduate or graduate communication theory courses. It is also appropriate as a supplementary text for courses in communication, business, and psychology."--BOOK JACKET.