Principles and practice of marketing / David Jobber.

By: Material type: TextTextPublication details: London ; New York : McGraw-Hill, 2004.Edition: 4TH EDDescription: xxxiv, 942 p. : ill. ; 25 cmISBN:
  • 007710708
Subject(s): DDC classification:
  • 658.8 JOB 20
LOC classification:
  • HF5415 .J5 1995
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Item type Current library Call number Copy number Status Barcode
Books Books The Open University of Tanzania-HQ 658.8 JOB (Browse shelf(Opens below)) 1 Available 1292

Includes bibliographical references and index.

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