000 01072pam a2200289 a 4500
999 _c9695
_d9695
003 OSt
005 20220701130635.0
008 910319s1992 ilua b 001 0 eng
020 _a0256094098
040 _cMARC
082 0 0 _a658.83240973 HAW
_222
100 1 _aHawkins, Del I.
245 1 0 _aConsumer Behavior :
_bImplications for Marketing Strategy /
_cDel I. Hawkins, Roger J. Best, Kenneth A. Coney.
250 _a5th ed.
260 _aHomewood, IL :
_bIrwin,
_cc1992.
300 _axv, 674 p. :
_bill. ;
_c27 cm.
500 _aIncludes Bibliographical References and Indexes.
650 0 _aConsumer Behavior
_zUnited States.
650 0 _aMarket Surveys
_zUnited States.
650 0 _aConsumer Behavior
_zUnited States
_xCase Studies.
650 0 _aMarket Surveys
_zUnited States
_xCase Studies.
700 1 _aBest, Roger J.
700 1 _aConey, Kenneth A.
906 _a7
_bcbu
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2ddc
_cBK