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Strategic marketing: planning and control/

Drummond,Graeme

Strategic marketing: planning and control/ Graeme Drummond,John Ensor, Ruth Ashford - 3rd ed. - London: Butterwoth-Heinemann, 2008. - xv,332p.:ill. Includes bibliographical references and index

ISBN: 9780750682718

Dewey Class. No.: 658.80222 DRU

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