Handbook of marketing / (Record no. 1251)
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000 -LEADER | |
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fixed length control field | 00667nam a22001937a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 110606t xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781412921206 (pbk.) : £29.99 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 1412921201 (pbk.) : £29.99 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Edition number | 22 |
Classification number | 658.8 HAN |
245 ## - TITLE STATEMENT | |
Title | Handbook of marketing / |
Statement of responsibility, etc. | edited by Barton Weitz and Robin Wensley. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | London : |
Name of publisher, distributor, etc. | SAGE, |
Date of publication, distribution, etc. | 2002 (2006 printing) |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxii, 582 p. : |
Other physical details | ill. ; |
Dimensions | 25 cm. |
500 ## - GENERAL NOTE | |
General note | Includes bibliographical references and index. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Source of heading or term | Marketing. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Source of heading or term | Management and Business Studies |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Weitz, Barton A. |
9 (RLIN) | 11014 |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Wensley, Robin, 1944- |
9 (RLIN) | 11015 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Books |
No items available.