Contemporary marketing : (Record no. 9950)

MARC details
000 -LEADER
fixed length control field 01119cam a2200313 a 4500
001 - CONTROL NUMBER
control field 119989
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220701130648.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 990303s1998 txua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 97097635
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0030031893
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency marc
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .B53 1998
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 BOO
Edition number 21
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Boone, Louis E.
245 10 - TITLE STATEMENT
Title Contemporary marketing :
Statement of responsibility, etc. Louis E. Boone, David L. Kurtz.
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. The Dryden press,
Date of publication, distribution, etc. c1986.
300 ## - PHYSICAL DESCRIPTION
Extent xix. 118 p. :
Other physical details ill. ;
Dimensions 29 cm. +
440 #4 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title The Dryden Press series in marketing
500 ## - GENERAL NOTE
General note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing planning
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kurtz, David L.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Sandburg, Eric.
Title of a work Discovering your marketing career.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 2
e opcn
f 19
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification     The Open University of Tanzania-HQ The Open University of Tanzania-HQ 11/23/2021   658.8 BOO Inf798695 11/23/2021 1 11/23/2021 Books